When the Lakers traded for Luka Doncic greater than every week in the past, they did greater than purchase a star participant. The group added a participant that it anticipates being the face of the Lakers for years to come back.
And that sort of participant, effectively, he doesn’t come alone.
When the Lakers signed LeBron James in 2018, agent Wealthy Paul, enterprise supervisor Maverick Carter, coach Mike Mancias and trusted confidante Randy Mims had vital roles in and across the group. And now that the Lakers have Doncic, a brand new help staff is part of the story.
“We’re going to associate with him and I ought to point out, too, his superb staff who’s now a part of our household led by Lara Beth [Seager] and Invoice Duffy and the remainder of the oldsters which might be right here at the moment,” Rob Pelinka stated in Doncic’s introductory information convention. “Once we make choices round celebrity gamers, we associate and collaborate with them and that will likely be our course of.”
So who’re the important thing figures on Doncic’s staff? Right here’s a fast look:
Lara Beth Seager, chief model officer and enterprise supervisor
Agent Invoice Duffy and enterprise supervisor Lara Beth Seager are a part of new Lakers star Luka Doncic’s interior circle.
(Jerod Harris / Getty Photographs for WME)
Seager has labored with Doncic since 2020, managing his greatest endorsement offers with Jordan Model, Gatorade and Panini. She’s the CEO of the Luka Doncic Basis and 77X, his inventive firm. If it’s vital to Doncic, Seager is concerned.
Earlier than working with Doncic, Seager labored with Mavericks legend Dirk Nowitzki to supply a few of the greatest moments late in his profession like his closing dwelling recreation, his jersey retirement and the planning and unveiling of his statue.
Invoice Duffy and Quique Villalobos, brokers
A longtime NBA agent, the Naismith Memorial Basketball Corridor of Fame included Duffy on its poll for the Class of 2025 as a contributor to the sport.
After starring at Santa Clara and being chosen within the 1982 NBA draft by Denver, Duffy moved into illustration and has a shopper checklist that’s included Corridor of Famers Steve Nash and Yao Ming. He presently represents Anthony Edwards, Jalen Williams, Chet Holmgren and Scottie Barnes. His company, BDA Sports activities Administration, was acquired by WME (William Morris Endeavor) in 2023.
Duffy first met Doncic when he was enjoying at Actual Madrid at 15 years outdated.
Villalobos, based mostly in Madrid, works with Duffy as a world agent. He additionally performed professionally for Actual Madrid and the Spanish nationwide basketball staff.
Javier Barrio and Anze Macek, medical staff
Doncic’s medical staff — Barrio, a physiotherapist and podiatrist, and Macek, a energy and conditioning coach — joined him in 2023 simply because the Mavericks reorganized their medical workers when eradicating coach Casey Smith, who Corridor of Fame journalist Marc Stein described as “certainly one of Doncic’s closes allies” within the group. Barrio labored with Doncic at Actual Madrid and Macek labored with him on the Slovenian nationwide basketball staff.
Sasa Doncic, father
Dallas guard Luka Doncic, proper, is congratulated by his father, Sasa, after defeating Minnesota to advance to NBA Finals.
(David Berding / Getty Photographs)
A former professional basketball participant and coach, Sasa Doncic made some information within the wake of the commerce when he criticized Dallas for the way they handed the deal.
“I perceive there comes a second once you disagree with a sure philosophy — you don’t like this or that participant, all good, get it,” he stated in an interview translated by Area Sport. “However I feel that precisely this secrecy, or ought to I say from some people, perhaps even hypocrisy, this hurts me personally. As a result of I feel that Luka completely doesn’t deserve this.”